Downloading and using the Brezelkönig app is free of charge. However if you use the Brezelkönig app on the go, mobile data may be used which your mobile phone provider may charge you for. Please enquire about this with your mobile phone provider.
No, there isn’t an online shop integrated in the Brezelkönig app. Products need to be bought directly in Brezelkönig stores.
Yes, the Brezelkönig app can also be used without an internet connection. However, a connection is required for error-free operation. You won’t receive any new vouchers during periods without an internet connection. However, you can redeem your existing and activated vouchers if they are still valid. With an existing crown card, you can also collect crowns without an internet connection.
Crowns will be credited to your account in any event. However, they will only be displayed in the app the next time your smartphone connects to the internet.
You can request the deletion of your personal details via our Support. Please note: vouchers will not be paid out. Accounts that have been inactive for over two years will be deleted automatically.
«My Brezelkönig» is Brezelkönig’s loyalty programme. «My Brezelkönig» allows you to collect crowns every time you visit and benefit from attractive perks directly in the app. To participate in «My Brezelkönig», you will need to download the Brezelkönig app and register yourself.
The following benefits are in store for you with «My Brezelkönig»:
You receive one crown for each visit to a Brezelkönig store. You will also receive a one-time gift of five crowns for registering in the app.
You can collect crowns at any Brezelkönig store in Switzerland.
Crowns are collected automatically when you have the sales staff scan the QR code of your customer card in the app.
For every full crown card you will receive vouchers, which you can activate in the Brezelkönig app whenever you like. Activated vouchers are stored on the QR code of your customer card and can be redeemed by sales staff scanning this QR code at the checkout.
No, crowns don’t have a direct cash equivalent.
Your individual crown balance is defined by the number of crowns you have collected over the preceding 365 days.
Yes, your individual crown balance is defined by the number of crowns you have collected over the preceding 365 days. The crowns on the stamp card do not expire.
Yes, all crowns are automatically transferred after an update.
No. You’re not entitled to crowns for Too Good Too Go orders.
For every visit to Brezelkönig stores, one crown is credited to your digital crown card. Full crown cards (= 10 crowns collected) generate benefits (e.g. in the form of vouchers). Which voucher you receive is determined by the status you hold, which is based on your total number of crowns at the time you received your last crown.
Only you can use your crown card, and on your account.
For technical reasons, it may take up to a minute for newly purchased crowns to be displayed in the app or for corresponding vouchers to appear in the voucher section. Closing and reopening the app may speed up this process.
Your status defines which benefits you enjoy within “My Brezelkönig”. The higher your status, the more attractive your benefits.
The number of crowns you collect determines your status. You can improve your status by collecting crowns:
A higher status remains valid for a further 365 days, even if you no longer have the necessary crown level.
Yes, it is possible to redeem several vouchers at the same time. Simply activate all the vouchers you wish to redeem and have the QR code on your loyalty card scanned the next time you visit.
The validity period is always noted under the voucher with “Valid until: date”. You can redeem your voucher up to and including this date.
No, the digital vouchers cannot be redeemed without a smartphone and the Brezelkönig app.
No, unfortunately an accidental redemption cannot be reversed.
One-off vouchers disappear from the app after they have been redeemed. Vouchers that can be redeemed several times (e.g. upgrade to XL hot drink) remain in the app as long as the conditions are met.
By activating your voucher and having sales staff scan the QR code on your loyalty card when you visit.
Brezelkönig vouchers may be redeemed at Brezelkönig stores in Switzerland. Our “Locations” function will help you find your nearest Brezelkönig outlet. Some products are not available at all stores.
Vouchers don’t have their own QR code. When you activate a voucher, it is automatically stored on the QR code of your customer card. When you visit a Brezelkönig store, all you have to do is have your customer card’s QR code scanned and all relevant activated vouchers will be redeemed automatically.
All personal data stored with Valora will be deleted when your app account is deleted.
Your mobile phone number must be entered during registration and then serves as an identification feature for your user account. For this reason, your mobile phone number is stored and treated confidentially in accordance with Valora’s privacy regulations and is not passed on to third parties.
We’d like to congratulate you on your birthday and send you a voucher for a free product.
The data you provide when registering and your purchase data are primarily stored for the fulfilment and processing of the app functions.
Yes, you can use the “Locations” function to view the location and opening hours of our storers. Opening hours on public holidays may differ from the opening hours displayed.